Dear ##First Name##,
We’re
in the early stages of planning the 2019-20 Annual Giving campaign and
we are announcing a new initiative to increase participation in Annual
Giving. Participation means a gift of any amount, even the smallest.
Last year, Class of 1979 participation was 46% and we raised almost $3M
for our 40th Reunion year.
While
our peer schools consider this participation rate to be remarkable, we
know the Class of 1979 can do better, thus we’ve set a goal of 50% for
this year. We are inviting you to join the team that will help us
achieve 50% participation this year. Participation is very important to
our “special givers” – it’s important that participation is high so they
don’t feel the giving burden is entirely on them.
Many
‘79ers served as Mentors last summer as part of the FLi Tigers &
’79 Friends mentoring program. FLi students are “first generation / low
income” students who now comprise 17% of the student body. Annual Giving
allows several benefits:
